November 26, 2012

3D StereoLab

NextGen 3D Educational Content Series [Part 5 and Series End]
Our last entry into a future hall of fame for educational 3D content is 3DStereoLab. This is a group that demonstrates the most impressive creativity, artistry, and negative parallax I have seen in 3D production to date, bar none. I am talking about absolutely compelling production quality. This firm got its start by pulling together some of the best talent in L.A. and Hollywood, securing a new studio, and pushing the production flywheel forward. Much of their work is for corporate innovation centers, and most recently they have undertaken a large project involving school safety PSAs and simulations for school emergency preparedness training in 3D format.

Michael Page, President/CEO of 3DStereoLab, explains their interest in educational 3D content development: “We believe 3D's impact on the educational space will be similar to the impact of sound to silent film and the addition of color to black and white movies and television.” He adds, “Immersive 3D presentations will be the adopted norm of the future, no doubt about it.” The focus of 3DStereoLabs is on the wants/needs of the education customer:  “We are 3D production experts who fundamentally follow the teacher's lead in developing content which is primarily scripted and approved by qualified teachers.” Their plan is nothing less than to “provide a new technologically advanced immersive learning experience.” 
3DStereoLab founder Michael Page (without 3D glasses) demonstrates Panasonic 
full HD 3D technology to Colorado State Senator Steve King (seated), Littleton Fire Chief 
John Mullin (far left), Chuck Burdick of the Colorado School Safety Task Force (2nd from left),
 and members of the Panasonic delegation attending the signing of Colorado Senate Bill 11-173 
by Governor John Hickenlooper at Rock Canyon High School in Highlands Ranch, Colo. 
(Photo by Chris Schneider)
Michael Page—yes, he’s the same Michael Page of Chubby Checker, Iggy Pop, and David Bowie fame—states that  educational change is what he is all about: “We couldn't think of a more rewarding experience than to apply our knowledge and talents to the good of our children's future.” Their work has already launched in Colorado, a state which has taken the initiative by recognizing the potential impact of 3D on education in the school safety and emergency preparedness arena. So, what happens when better-than-Hollywood 3D production meets K-12 education? Stay tuned and watch what comes out of this group. They can be reached at http://www.3dstereolab.com/

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