I am not suggesting
that the American Optometric Association has settled on an official mascot for their
3D educational platform, but some of their latest PR products are certainly
child-friendly. Picture a cute frog:
And that’s not all. I
love their new stickers, which carry the themes “Give Me Three!” or “I See 3.” Note
the three froggie fingers. And the cool glasses. You get it! Kids will love these, and that same time it
will promote awareness for the importance of both 3D and healthy vision.
If you want to get ahold of some of these
stickers or posters and such, they can be ordered through the AOA online store. Non-members need to register – the URL above
goes directly to the registration page. Another option is to go to www.aoa.org and hit the online store tab at the top, right side
of the page. After registering, you will be quickly ushered to the ordering
page, which looks like this:
 |
| Ordering Froggies |
I ordered mine! A must-have collector’s item!
In our next post, we’ll explain why this message is so important and much more
than artful marketing…
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